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Here’s the deal…
I have seen too many clients with no solid growth strategy trying to reach six figures with what I call ‘hope-marketing’ strategies.
By that I mean, believing their new dream clients (people they aren’t even marketing to yet) are gonna magically drop by and be ready to sign a five-figure project right away.
Or all of a sudden, somebody will read your killer website and snatch up a bunch of their passive products and services, even without the strategies or systems in place to make that sale happen.
And I hate to break it to you, but that’s simply not the way it works.
We just need to replace the ‘Hope’ element with actual, proven strategies for growth.
And that means doing things differently.
Different to other people, for sure, but more so different to what you’ve already been doing.
→ Because what got you to 5K isn’t gonna get you to six figures.
Just like whatever gets you to six-figures isn’t what’ll take you to a million.
It’s just steps in the ladder and stages of business you have to go through.
So let’s talk about three major things you can do differently to get you across your next milestone without losing all your time (and your damn mind) in the process, and get your copywriting business to 10K a month.
By increasing your rates and revising your offerings, you will be able to serve clients at a higher level while still maintaining your monthly capacity.
What this really means is taking what you are currently doing and continuing to work with clients in the same way, but refining what your offers are so you serve them at a higher level.
And I’ll be clear, this IS NOT just raising your rates because the eggs at your Trader Joe’s have gotten more expensive –
It’s raising them in reflection of the more valuable transformation you’re getting your clients as your skills and offers improve.
For a practical example, this could be incorporating white-glove packages for a more advanced tier of clients that don’t bat an eyelash at that high price tag for brand messaging or copy projects.
This would allow you to stay in your zone of genius, one that you’re loving and that you’re comfortable with – while still delivering a more attractive promise to a higher level clientele once you have the experience to back it up
This could also look like reducing your Done-For-You, full scale projects even further by incorporating Day Rates into your product suite. You can learn more about how Day Rates give you your time back in this Free Training.
By creating a multidisciplinary business model that brings in revenue in different ways, you automatically save time by removing yourself from the constant 1:1 services.
The benefits of creating a single course or even multiple courses on an education platform are huge, because there’s no physical limit on what you can sell other since it’s not demanding your time or energy. When you’re able to then fully focus on marketing, building out funnels, etc. the potential for revenue is (pretty much) limitless – meaning you can amplify that growth (and your bottom line).
Two incredibly effective ways to evolve your business model are by:
allowing you to oversee the work and put your final touches on it.
The latter also has huge benefits because you can increase your capacity and remove yourself from the time-consuming-done-for-you-workload, which frees you up again for more revenue generating tasks that’ll grow your business.
There isn’t one right route, so think about what would suit your business model and lifestyle best before jumping full force into any.
And if you are still feeling unsure of which one would be best for you and wanting step-by-step guidance to launch yourself in those 10K months (and beyond)…
Elevated Brand Accelerator is your golden ticket to recognition as the authority in your niche and more consistent work with actual dream clients. There, you will be equipped to build a reliable, sustainable income, feel confident in your business, and accelerate your growth toward freedom.
Hope to see you in there!
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