CHOOSE YOUR ADVENTURE
Do you have an email list?
“Yes! I have an email list”
“Not yet - I’m thinking about starting one”
“Yes! I have an email list”
But let me guess:
“Not yet - I’m thinking about starting one”
So you’ve heard people raving about how much money you can make with an email list, but:
If you’re head nodding along, you need to know this:
Email IS the way to get off the Social Media train and start making predictable, reliable sales (with a tool you have full control over).
And
It’s the ONE marketing channel that’s been used consistently by the most successful copywriters for the past 30 years…
Making. Companies. Millions.
Because it allows you to build a list of raving fans and die-hard subscribers who hang on your every word, laugh at your corny puns…
…and reliably (to a predictable %), buy products from you that solve their problems.
Yep, that much is true…
BUT
When you’re missing a clear email strategy (and the writing confidence to back it), getting sales from a list can feel harder than trying to get quality copy from ChatGPT .
…And without an intentional marketing plan, your efforts can leave you feeling more exhausted, having to show up MORE on Social Media and wondering if it’s actually YOUR email skills that’re at fault.
When in reality,
the truth is:
You’re just missing a critical piece.
Here's How I Know
In 2020 I had just started my email list
…and was generating $0 per month from my 97 subscribers.
My list was growing but that wasn’t exactly going to pay the bills.
Yet, everyone in the space was yelling about how much money they were making from email.
→ So it felt like it was me that was doing something wrong.
Even sending 2X weekly newsletter emails, making free resources, doing everything (*or so I thought*) to nurture my audience, my sales were drier than the succulent on my desk.
New subscribers were coming in, but no matter how hard I tried it seemed like the returns just never justified the amount of work I was putting into it.
I felt hopeless…
And desperately searched for ways to make sales from my little list.
Until one day I read about a single, automated email sequence that, once set up, could increase your email conversions by 320%, permanently.
Say what now?
This simple sequence nurtures your subscribers as soon as they find you, giving them a series of automated value-driven emails and giving you:
More engaged readers
(Not just spiers + skimmers)
More high-quality leads
(Because they understand your value prop)
More sales
(Because they feel like you're on their team)
Yep, with an Email Welcome Sequence you can make your subscribers love being on your list from Day 1.
Meaning, over time, you get endless opportunities to make sales because they’ll actually be listening to what you’re saying.
→ Without building that connection first, you’re just another faceless corporate email list.
→ Whereas the only way to grow a rewarding, profitable email list is to be regarded as an old trusted friend.
Within 2 weeks of implementing a carefully-crafted Welcome Sequence in my business and automating the ‘first impression stage’ of my business...
I was getting messages like these:
And more importantly, getting leads coming in, inquiring about my services + buying my offers.
My email list grew tenfold, and my revenue grew to my first 6-figures…
And one of the essential pieces was setting up a one-off, automated welcome sequence (using a simple-to-follow formula).
In months my email list became the most profitable tool in my business.
I said “Farewell!” to hours and hours performing on Social Media because I knew I could knock up a sales sequence and my audience would be listening…
And ready to buy a solution to their pressing problems.
Over the last 2.5 years of writing emails since then, I’ve learned the exact 6 elements needed to create a binge worthy, nurturing welcome sequence that’ll not only build credibility and authority with new subscribers…
But help you create a tangible, sustainable, and predictable ROI from your email list.
I’ve learned what doesn’t work.
+ what does.
And laid it out in the proven 6-Step, IGNITE, email framework for you to follow.
This is the exact framework that took me from making $0 from my email list (or business, let’s be honest) to making multi-6 figure years and profiting at least half of that from my email list year after year.
The same framework that’s created the sustainability needed for me to spend a week road tripping to Disneyland (and torturing Dale by making him wear Mickey ears the whole time we’re there).
It’s the framework that bought me a ticket to freedom.
And you can get the same results by following the IGNITE Framework…
Ignite your Inbox
My PROVEN step-by-step guide that guarantees you’ll have a strategic, nurturing AF Welcome Sequence in as little as two weeks - so you can lay your email foundations and scale the easy way.
Ignite Your Inbox is a comprehensive, email copywriting course that will teach you:
- My exact 6-piece framework on how to create badass, goal-oriented nurture emails to prime for the reader for sales
- How to create a tight-knit, ready-and-listening email community
- How to rocket-launch your business growth with email.
And the best part?
It’s fueled by my signature IGNITE Framework, actionable Step-By-Step Lessons, Workbooks, Spreadsheets, Email Themeplates AND Templates
- so you’ll not only create a compelling sequence to welcome new leads to your list - but actually learn how to write effective, personality-driven copy for those future must-sends.
…Because Ignite your Inbox is more than just a welcome sequence course
In this course, you'll learn how to...
Write A Winning Sequence
→ with bingeworthy emails tailored to nurture every new lead that enters your funnel.
Be Completely On Brand and Totally You
→ with emails that showcase your personality + leave your readers oh-so-totally resonating.
Improve Open Rates
→ with an in-depth look at the click-inducing secret-weapon every great copywriter uses, and your go-to handbook of subject line formulas.
Craft Emails Like You're Being Paid To
(YEP, IT REALLY WORKS)
→ with on-point voice, flow, structure + design to enhance and support every piece of your copy that can bring in that much-talked-about email ROI.
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Welcome to the first day of Nurture Email School!
(I’m excited to have you)
Here’s the “not-so-secret” details of how you’re going to walk away a better, more confident email marketing (aka lead gen machine):
In parallel parts of this Email Copy Skillbuilding course, you’ll:
Learn how to and then ACTUALLY WRITE A Winning Email Sequence
Become confident in writing value-driven nurture emails that strategically turn readers into buyers
your Mentor
Hi, I’m Krystle Church.
Copywriting Agency Owner, Copy Mentor, and Educator with a decade of experience in curriculum & instruction.
I know the complexities of scaling a series of offers in a saturated market. And more deeply - the nuances of doing so in a world defaulting to male voices.
The KC Brand was started with a singular focus that remains at the forefront of all we do today: Empowering + giving a voice to women-owned businesses ready to show up fully as themselves and take that message to scale.
Whether you’re starting your email list for the first time or ready to take your existing email skills on a Glow-Up journey, I’ll show you the ins and outs of crafting nurture emails that build rapport, trust, and conversion relationships.
8 Copywriting Modules: How to Write Valuable Nurture Emails
VALUE= $897
5 Email Growth Workbooks
VALUE = $195
…And the star of the show
The Email Stash
20 Email Templates & Themeplates
Written by a conversion copywriter, this is your go-to vault of nurture emails (and the most sought-after part of this entire course).
VALUE = $497
Templates Include:
💌 The One with the Delivery
💌 The One with the Welcome
💌 The One with the Friends with Benefits
💌 The One with the Truth
💌 The One with the Helper
💌 The One with the Celebration
💌 The One with the Future
💌 The One with the Ask
💌 The One with the Personal Story
💌 The One with the Inside Scoop
PLUS THESE 3 EXTRA BONUSES!
Your Totally Technical Guide
($157 value)
Because what’s the value of an email sequence if you don’t know how the heck to get it up and running on autopilot?! Girl, I’m making this easy! In this bonus module I give you the lowdown on my top go-to email marketing platforms...
→ I’ve also included 3 Over-the-Shoulder Tutorials where I’ll show you exactly how to set up your Welcome Sequence on 3 different platforms: ConvertKit, ActiveCampaign & Flodesk so you can get up and running in as little as 30 minutes.
Hell to the yes 🙌🏽
Getting Nerdy with Testing
($157 value)
The big ol’ question on everyone’s mind is → What’s a good open rate? How much engagement should I get from each email? And how can I grow my reach?!
I’m topping off your already badass (& totally comprehensive) Welcome Sequence course, with a Bonus training giving you all the juicy deets on exactly what success metrics to look for and how to go back and optimize your sequence as your business continues to grow.
So YOU can learn how to bump those open rates from 35% to 45%, 50% to 60% and, well... you get my drift 😉
Nail Your Lead Magnet
($197 value)
You know having a killer lead magnet in place can make or break your subscription rates, not to mention → inform your entire Welcome Sequence strategy.
So whether you already have a lead magnet or have nothing created just yet, this mother of all bonuses will give you *exactly* what you need to align your sequence for optimum funnel success.
Plus, it’s got all the things → lessons, workbooks, and a 25 page editable Lead Magnet Template on Canva so you never have to start from scratch.
Let me just take a moment to catch my breath.
That’s $1958 worth of resources, templates, and step-by-step curriculum.
Instead of pricing IYI at the value of what all these products and resources are actually worth together at $1958 -
Right now - you can get all the templates, themeplates, spreadsheets, resources, and video tutorials - everything for just $697!
But I made you a BIG promise when I invited you onto this private waitlist.
→ That you’d get a helluva early-bird opportunity. (And I’m sticking to it.)
Ready to become a confident email copywriter + start earning good money for writing great emails
My PROVEN step-by-step guide that guarantees you’ll have a strategic, nurturing AF Welcome Sequence in as little as two weeks - so you can lay your email foundations and scale the easy way.
When you send an email and get *crickets* - No stripe notifications coming through.
And you check your email responder only to see a 16% open rate and 1% click through.
And you've no idea why because you *thought* you sent a good email.
When your list is quiet AF 🤷🏽♀️
When you’re guessing at what to write in your emails
When you’re lacking an email strategy that confidently brings in sales
You need to learn the art of writing nurture emails that resonate with your reader.
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And Ignite your Inbox gives you everything you need to start writing emails that:
- Wake up + Re-engage a list
- Get people to buy your offers
- Bring in High-Quality Copywriting leads on repeat
*The Proof is in the Reply*
“I regularly get replies from my subscribers telling me just how much they love my emails. Not many business owners can say that!
– Kam Andrlik
I give 100% credit for that to Krystle’s Ignite Your Inbox! IYI helped me craft emails to draw readers in and keep them opening time after time! It is value-packed, easy to follow and Krystle helps you find the best way to be yourself through it.”
“If you've been thinking about starting an email list (or improving your existing one) but are overwhelmed with where to start, or what to do - Ignite Your Inbox is definitely for you!
It helped me realize that Email doesn't have to be this crazy complicated process to have a big impact, and it's totally okay to start small! Plus with Krystle’s hands-on support, handouts, resources and examples, it’s so easy to get started!”
– Rachel Mueller
Ready to become a confident email copywriter + start earning good money for writing great emails
My PROVEN step-by-step guide that guarantees you’ll have a strategic, nurturing AF Welcome Sequence in as little as two weeks - so you can lay your email foundations and scale the easy way.
In tandem, you’ll be going through the course modules while writing your own email welcome sequence
(That’s the only way to learn after all…)
Meaning…
You’ll walk away ready to start or reignite a profitable email list.
…And have the skills to do it for someone else.
(Immediate ROI anyone?)
The Modules
Module 1: The IGNITE Framework
- We’ll dive into the power of email and the big WHY behind your sequence.
- I’ll divulge the email trifecta - the 3 key ingredients needed for every kickass email recipe you ever want to cook up and share with subscribers.
- Learn the different components of my proven, step-by-step framework that’ll take you from having nothing at all in place to a fully fledged Welcome Sequence.
Module 2: Aligning Your Sequence
Module 3: Rad AF Research
Module 4: IGNITE Planning Bootcamp
Module 5: Your Personality Party
Module 6: How To Write Kickass Emails
Module 7: Your IGNITE Writing Bootcamp
Module 8: Bingeworthy Subject Lines
Module 2: Aligning Your Sequence
- First, we’ll map out your next biz moves, big and small.
- Next - and this is vital - we’ll outline how your welcome sequence will support that amazing vision of yours.
- We’ll define the one overarching goal for your Welcome Sequence + any sub-goals you’d like to support (like growing your Facebook Group or increasing your social media following)
Module 3: Rad AF Research
Module 4: IGNITE Planning Bootcamp
Module 5: Your Personality Party
Module 6: How To Write Kickass Emails
Module 7: Your IGNITE Writing Bootcamp
Module 8: Bingeworthy Subject Lines
Module 1: The IGNITE Framework
Module 3: Rad AF Research
- Nail down your Ideal Client Avatar’s current state, where they want to be and what’s standing in their way.
- Learn the top-secret copywriting research method to listen in on exactly what your prospects are saying about your product or service so you can optimize your copy with their exact language and make it like, hella resonate.
- Identify the most relevant talking points to use in your Welcome Sequence + pretty much all your other marketing, too.
Module 2: Aligning Your Sequence
Module 4: IGNITE Planning Bootcamp
Module 5: Your Personality Party
Module 6: How To Write Kickass Emails
Module 7: Your IGNITE Writing Bootcamp
Module 8: Bingeworthy Subject Lines
Module 1: The IGNITE Framework
Module 4: IGNITE Planning Bootcamp
- Here, you’re getting exclusive access to The Email Stash → My personal collection of engagement-boosting nurture emails to use in your own Welcome Sequence
- We’ll expand on your customer journey and hone in on the absolute best light-bulb moment you can give your subscribers.
- Then, outline each email’s goal and supporting Calls to Action so you’ve got the *perfect* plan to create from.
Module 2: Aligning Your Sequence
Module 3: Rad AF Research
Module 5: Your Personality Party
Module 6: How To Write Kickass Emails
Module 7: Your IGNITE Writing Bootcamp
Module 8: Bingeworthy Subject Lines
Module 1: The IGNITE Framework
Module 5: Your Personality Party
- Discover the MAJOR personality-players that contribute to creating perfectly YOU emails. I’m talking must-haves like → Voice, Style & Tone
- Then we’ll jump into your own Personality Party where you’ll break down exactly how to let your sparkly AF self shine through in everything you send.
- Plus, you’ll get a sneak peak into some of my best performing personality-driven emails and why the hell they worked so well.
Module 2: Aligning Your Sequence
Module 3: Rad AF Research
Module 4: IGNITE Planning Bootcamp
Module 6: How To Write Kickass Emails
Module 7: Your IGNITE Writing Bootcamp
Module 8: Bingeworthy Subject Lines
Module 1: The IGNITE Framework
Module 6: How To Write Kickass Emails
- Learn the Almighty Rule of One that’ll take your emails to total Copy Queen status 🙌🏿
- Then, steal my Top 8 secrets to Writing Kickass Emails that’ll have you feeling completely confident in every email you write.
- Get a first-hand account of how to design your email copy for maxim impact. Trust me, this is one of the best kept copywriting secrets you never knew you needed.
Module 2: Aligning Your Sequence
Module 3: Rad AF Research
Module 4: IGNITE Planning Bootcamp
Module 5: Your Personality Party
Module 7: Your IGNITE Writing Bootcamp
Module 8: Bingeworthy Subject Lines
Module 1: The IGNITE Framework
Module 7: Your IGNITE Writing Bootcamp
- Get a full breakdown of every email in The Email Stash
- Jump into the Over-The-Shoulder walk-throughs of every single email you’ve outlined in your sequence + all the extras included in the Stash (so you can use them long past your Welcome Sequence)
- Then, you’ll put all your learned skills into action using the Themeplates and Templates to guide you. Seriously, you’ll never have that “What the hell am I supposed to write?” feeling AGAIN!
Module 2: Aligning Your Sequence
Module 3: Rad AF Research
Module 4: IGNITE Planning Bootcamp
Module 5: Your Personality Party
Module 6: How To Write Kickass Emails
Module 8: Bingeworthy Subject Lines
Module 1: The IGNITE Framework
Module 8: Bingeworthy Subject Lines
- Learn the ins and outs of The Open Loop copywriting technique (it’s pretty much the best way to entice readers in pretty much anything you write)
- Plus I’ll share my Top 11 Go-To Subject Line formulas you can use now and always + my Top 5 tips for boosting your subject lines!
- Then, after a quick sweep through your sequence draft, your subject lines will be optimized for ultimate enticement.
Module 2: Aligning Your Sequence
Module 3: Rad AF Research
Module 4: IGNITE Planning Bootcamp
Module 5: Your Personality Party
Module 6: How To Write Kickass Emails
MODULE 7: YOUR IGNITE WRITING BOOTCAMP
Module 1: The IGNITE Framework
The Modules
Module 1: The IGNITE Framework
- We’ll dive into the power of email and the big WHY behind your sequence.
- I’ll divulge the email trifecta - the 3 key ingredients needed for every kickass email recipe you ever want to cook up and share with subscribers.
- Learn the different components of my proven, step-by-step framework that’ll take you from having nothing at all in place to a fully fledged Welcome Sequence.
Module 2: Aligning Your Sequence
Module 3: Rad AF Research
Module 4: IGNITE Planning Bootcamp
Module 5: Your Personality Party
Module 6: How To Write Kickass Emails
Module 7: Your IGNITE Writing Bootcamp
Module 8: Bingeworthy Subject Lines
- First, we’ll map out your next biz moves, big and small.
- Next - and this is vital - we’ll outline how your welcome sequence will support that amazing vision of yours.
- We’ll define the one overarching goal for your Welcome Sequence + any sub-goals you’d like to support (like growing your Facebook Group or increasing your social media following)
- Nail down your Ideal Client Avatar’s current state, where they want to be and what’s standing in their way.
- Learn the top-secret copywriting research method to listen in on exactly what your prospects are saying about your product or service so you can optimize your copy with their exact language and make it like, hella resonate
. - Identify the most relevant talking points to use in your Welcome Sequence + pretty much all your other marketing, too.
- Here, you’re getting exclusive access to The Email Stash → My personal collection of engagement-boosting nurture emails to use in your own Welcome Sequence
- We’ll expand on your customer journey and hone in on the absolute best light-bulb moment you can give your subscribers.
- Then, outline each email’s goal and supporting Calls to Action so you’ve got the *perfect* plan to create from.
- Discover the MAJOR personality-players that contribute to creating perfectly YOU emails. I’m talking must-haves like → Voice, Style & Tone
- Then we’ll jump into your own Personality Party where you’ll break down exactly how to let your sparkly AF self shine through in everything you send.
- Plus, you’ll get a sneak peak into some of my best performing personality-driven emails and why the hell they worked so well.
- Learn the Almighty Rule of One that’ll take your emails to total Copy Queen status 🙌🏿
- Then, steal my Top 8 secrets to Writing Kickass Emails that’ll have you feeling completely confident in every email you write.
- Get a first-hand account of how to design your email copy for maxim impact. Trust me, this is one of the best kept copywriting secrets you never knew you needed.
- Get a full breakdown of every email in The Email Stash
- Jump into the Over-The-Shoulder walk-throughs of every single email you’ve outlined in your sequence + all the extras included in the Stash (so you can use them long past your Welcome Sequence)
- Then, you’ll put all your learned skills into action using the Themeplates and Templates to guide you. Seriously, you’ll never have that “What the hell am I supposed to write?” feeling AGAIN!
- Learn the ins and outs of The Open Loop copywriting technique (it’s pretty much the best way to entice readers in pretty much anything you write)
- Plus I’ll share my Top 11 Go-To Subject Line formulas you can use now and always + my Top 5 tips for boosting your subject lines!
- Then, after a quick sweep through your sequence draft, your subject lines will be optimized for ultimate enticement.
This is for Copywriters and any other business owners sick of being stagnant in their lead generation, income or impact
And who are ready to use email as the strategic, supportive partner it SHOULD BE.
And voila! A kickass, completed Welcome Sequence to onboard new subscribers to your list and create that warm AF, high-engaged community ready to open, click and buy from you.
Ready to become a confident email copywriter + start earning good money for writing great emails
My PROVEN step-by-step guide that guarantees you’ll have a strategic, nurturing AF Welcome Sequence in as little as two weeks - so you can lay your email foundations and scale the easy way.
EARNINGS DISCLAIMER: Results and income earned will vary based upon your individual circumstances, the effort and education of your business’ employees and management, the business model that is implemented, and market forces beyond anyone’s control. While we make every effort to ensure products and services are adequately represented, we make no claims as to the results you will personally achieve. The testimonials are hereby used for educational and exemplary purposes only, and while they show real experiences from past clients, their business’ results, alongside Krystle’s, are not necessarily deemed typical. Any statements about potential income you could possibly earn made by Krystle Church Consulting and Freedom Found Co. Pte. Ltd. are estimates only of what we think you can possibly earn.