For Copywriters & Content Writers who are closing less than 80% of their Discovery Calls & are ready to stop getting ghosted.

Get more: “This is a no-brainer, I’m in!” yes-moments on your sales calls

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If your goal is to sign new clients…

Nothing else in your business matters until you fix this problem.

But you’re booking more sales calls that leave you ghosted than ones that turn into high-paying copywriting clients…

❌ Not filming another last minute Reel
❌ Or spending another hour in a virtual networking group 
❌ Or sending another email to your list

❌ Not filming another last minute Reel

❌ Or spending another hour in a virtual networking group 

❌ Or sending another email to your list

Here’s why this should stop you in your tracks

All of those lead driving activities you’re juggling to crank out… 

→ Are sending your HOTTEST, most-likely-to-pay-you prospects to a sales mechanism that isn’t working.


And to no fault of your own...

*Cue up the next episode of Shark Tank up with Mark saying: 
‘Guys, you’re leaving a boatload of money on the table’ 

There are courses on how to become a copywriter, courses teaching you how to write website copy, master day rates, and grow your business…

But there’s no copywriter handbook for:

Mastering the sales call essentials & subtle psychology techniques needed to get yeses from high-paying wishlist clients right on the call – all in a way that’s feel-good for both parties.

(Until now 😉)

All while feeling like the best version of yourself – no unaligned tactics permitted.

You Need These Skills If:

Want you (and your business) to truly thrive in 2025?

🥱 You're working on low-paying projects and want to increase the caliber of clientele you serve

👻 You're not booked out and often get ghosted after sales calls

🏁You're still calling yours "Discovery Calls" and don't have a feel good sales strategy to close 80% of them or more

You need to pull up a seat to the next installment in our hit Masterclass Series…

^ Nodded along to any of the three above?

You need to learn how to confidently lead and sell on your sales calls! 

Sales Call Genius Masterclass:

“This Masterclass tells you everything you need to know to close the sale. Krystle and Dale (as always) don't hold back.” 

Today’s Debut Price: $167 $88
(or two payments of $44)

The Essential Sales Call Skills Every Copywriter Needs In Their Zoom Room To Confidently Qualify & Close Wishlist & Premium Clientele.

- Krystal, Sales Copywriter

Business in need of an upgrade? We got you. 

In just 90 Minutes you’ll learn the feel-good yet intentional and structured sales call process Dale & I have used to close hundreds of thousands of dollars in revenue this year alone. It’s not about persuasion, it’s about a psychology-backed conversation that lets both parties make an empowered decision to work together.

…Transition from an order taker hosting ‘Discovery Calls’ to a strategic partner premium clients want on their team.

Sit down with Dale and I as we show you exactly where you’re going wrong on calls and how to enhance your sales process on your very next one.

Specifically for copywriters* looking to…

*Also see: Brand Storytellers, Email Marketers, Content Writers, Messaging Strategists 

In this Masterclass You’ll Learn

How to confidently close sales calls with wishlist clientele

We talk sales psych, call structure, the pitch, what to send after the call so you can maximize this interaction.

How to show up to the call with ‘Leader Energy’

Because even if you get everything else right and you miss this piece, you won’t make the sale - learn this must-have energy element! 

How to make your call outcome-focused 

So you can qualify (or disqualify) right there on the call and empower new clients to book with you!

How to position yourself as a valuable strategist and asset

So each and every lead sees your value immediately and can’t wait to bring you onto their team.

How to Master the flow and structure of every call

Wishy-washy Discovery Calls aren’t known for closing top clientele - just saying! Learn our simple call structure to kickstart your sales call makeover.

How to effectively pitch your services on the call


It’s time to learn how to effectively sell not just your services, but how you’re going to help prospects solve their top-of-mind problems – we call this part of the call ‘The Solve’ and you need to know it!

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06
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Fill The Gap In Your Sales Call Skills

And start closing new clients with confidence.

We couldn’t talk all things closing sales calls without sharing with you some of the biggest mistakes copywriters are making before the call even starts!

So you’ll get to kickoff this Masterclass with a Bonus Mini-Lesson with real examples of what NOT to do and say via DM and email conversation if you want to land more sales calls and what to do instead. Plus, we share the top 3 things you need to make these conversations a success.

How to Navigate Pre-Call Sales Conversations with Leads via Email or DM

Bonus 1: MINI-LESSON

Copywriter Sales Call Script

I’m handing over the sales call script that’s helped me close wishlist clients for years! What’s best?! There are hard examples of what to say but you don’t have to memorize anything! This script (and everything we teach in Sales Call Genius) is about having a real human conversation that empowers both parties to decide if a partnership is right. 

Our clients tell us they *LOVE* pinning this PDF to their desktop for a quick reference while they’re on their call so they never miss a beat.

Bonus 2: Script

Hi there, we’re Dale Darby & Krystle Church

We’re here to uplift female copywriters and show them how to position their business, sell their offers, and build their lives with a radical amount of freedom.

We’ve spent years perfecting the sales techniques that have helped us grow and maintain a highly-profitable business – and have taught these very same skills to help our private coaching clients upgrade their sales call results, too.

For the first time ever, we’re sharing our proven sales call process publicly in Sales Call Genius Masterclass.

Mentors for copywriters wanting to book more projects & sell their offers

Meet your Mentors

“Sales Call Genius makes it so much easier to jump on a call with confidence in your ability to deliver a strong pitch without feeling too "salesy".” 

Learn Our Proven Sales Call Strategy

And remove all the little (or big) call mistakes that are costing you sales.

- Harumi, Wedding Copywriter

BONUS LIVE EDITION!

Sales Call Genius Masterclass:

Today’s Debut Price: $167 $88
(or two payments of $44)

The Essential Sales Call Skills Every Copywriter Needs In Their In Their Zoom Room To Confidently Qualify & Close Wishlist & Premium Clientele.

Let’s not lose them while they’re here.

You worked so hard to get these clients into your Zoom room in the first place - 

TAKE IT EASY, I'VE GOT YOU COVERED

FEEL CONFIDENT WITH OUR
100% MONEY-BACK
GUARANTEE

We feel so confident that Sales Call Genius will transform your business ('cause what it’s helped us do speaks for itself) that we’re offering a 14-Day, no-questions asked, full money-back guarantee.
 
If you feel like SCG isn't helping you after 14 days - just send us an email and I'll give you a full refund - just like that. 

All you have to do is go through the training and start putting the strategies into practice, then let us know within two weeks if you feel like SCG's not what you were looking for (which we’re pretty sure it will be).


(READ THE FULL GUARANTEE HERE)

You'll either walk away with confidence, clarity and clear next steps or you get your money back - 100% Risk Free.


Swipe our Simple 5-Step Sales Call Process so you can start closing with confidence 

We want you to be completely satisfied with your purchase but we also want you to give your best effort to apply the strategies in SCG. We offer a 14-day refund period for purchases of particular courses from the KC Course Suite. Qualifying for this refund is a simple process:

In the event that you decide your purchase was not the right decision for you or your business, within 14 days of enrollment, contact our support team at hello@krystlechurch.com and let us know you’d like a refund by the 14th day at 11:59 EST.

The only requirement is that you are tagged in our system (via ThriveLearn) as having watched the Sales Call Genius Masterclass as that’s how you’ll be able to assess if it was the right purchase for you. 

After day 14, all payments are non-refundable and you are responsible for full payment of the fees for the program regardless if you complete the program. We will NOT provide refunds more than 14 days following the date of purchase. 

Please note: If you opted for a payment plan and you do not request a refund within 14 days, you are still required by law to complete the remaining payments of your payment plan.

If you have any questions or problems, please let us know by contacting our support team directly. We can be reached at: hello@krystlechurch.com.

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